How to Start a T-Shirt Business Effectively

These are not in any particular order of importance but they are 3 things you must know before, or right after you start. With a little research at the beginning, you'll have a huge advantage on 80% of the people starting their t-shirt business. Chummy Tees Reviews is a famous T-Shirt company that makes printed T-Shirts in California. They also design T-Shirts up to their customer's choice.

1) Find your niche, or I like to say who your passion speaks to. With this, you'll know if there's a market for your shirt and how viable it is. If you have no idea how here are 3 steps to how you can do that.


A) Create a Facebook fan page and invite people to see what they say listen to their feedback.
B) Ask yourself, who would wear the shirts, why and where can I find them?
C) Search the web to see if you find similar products targeted to the same audience, if you do that's good it means there's a market and study that brand. Look at where they're advertising, call and ask for a media kit.




2) Find a good quality, inexpensive printer that has experience. Don't settle with the ones that make uniforms for little league and only use illustrator with 4 color spot process. Let me give you 3 simple ways to find them.


A) Find a company whose quality of printing you like and simply call them and ask, you'll be surprised how willing they are to help.
B) Use t-shirtforums.com there you can find thousands of them. Do research on them and eliminate the ones that don't pass your criteria.
C) Let me give you a tip if you're paying more than 6.50$ (dollars) per shirt you paying too much. And I'm talking about American Apparel shirts, 10 color prints on front and back, bagged and tagged.


3) Build your website to sell and to attract your target audience. Remember your selling a product not an idea or a vision, no matter how cool your brand is, you have to make the navigation easy and effortless. Don't get caught in the hype of the brand, make it attractive but not to the point where your sacrifice a good shopping experience for a cool extra graphic. Less is more when it comes to design, focus on the shopping experience, and the potential customer. Let me give you 3 examples.




A) Make sure people can buy your shirts from any platform. Be it an iPad, iPhone, laptop, Droid..... anything. Don't use fancy flash (moving parts on the site) because a lot of phones and devices won't read them.
B) Get a reliable shopping cart that has good customer service and accepts all different types of payment methods. Keep track of inventory don't sell something you don't have, make sure your shopping cart has that option.
C) Brand your website keep the continuity throughout all your social media platforms. Make sure your potential customer knows where he/she is the entire time throughout the entire process. In other words try to make all your pages look similar (YouTube, Twitter, Facebook, Blogger, Blog) keep the continuity of the design where possible, definitely within your website.


This will not make you a successful company or promise you growth nor will it give you hope of a bright future, but it will save you time if you follow these steps. Well now you know how to start a t-shirt business the correct way, that will give you the advantage over many competitors. Create something no one has seen and be so good at it that you can't be ignored, then you'll succeed.



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